What drives a great intranet user experience? Are we keeping it simple enough for our employees? Is the intranet user experience engaging enough for them to use it excitedly, and not just to complete the task?
Intranets have become more than just branding, graphics, leader messages, or news. Enabling employees to find relevant information is a critical use case for intranet success, so developing a consistent user experience is a vital step in deploying a successful Intranet. A resource-limited user experience team often focuses on the client-facing systems. That leaves the internal designs to evolve slowly, often without care or thought. Over time, this creates costs for the organization, as the intranet becomes inept and inhibits the employees from doing critical functions.
Enterprises are looking for intranet UX strategies that increase employee productivity, communication, and satisfaction. In this webinar, we will capture some key aspects on what it takes to have amazing UX to the employees by just keeping it simple and follow basic usability guidelines. You will learn how to best support your organization, enable employee communication, and increase employee productivity and satisfaction by improving the intranet’s usability.
Conceptualizing Intranet is always very tricky when it comes to our own company because generally we ignore intranets and think it’s a subset of our parent website. Ease of use has to be one of the most important things when it comes to your new corporate intranet. If it is tricky to use, confusing or doesn’t feature the right content, then people will simply be turned off. Often a corporate intranet is rolled out without anyone actually asking users what they want.
Why Intranets Fail
We all tend to ignore the core idea behind having an intranet. Top Management decides what is needed and how it is to be done. Lack of ownership is another pain-point. It may have been your IT team who set up the intranet, but their role often has no further involvement or ownership. Ownership often finds a default taker in HR or Communication team members, but they don’t always have the usability expertise to maintain the platform. In reality, you need a dedicated team. Pulling one of the developers from the project and asking him to code part time won’t work for your intranet.
How it affects employees
“They will get used to the new UI” or even the corporate mantra of “All we need is to compare with industry and if its service based IT firm, we need to showcase to others and get business”. That is all we get to hear when the issues of having an ineffective intranet come to shallow waters.
Where does the UX comes into play among all this? The elegant interface means users can quickly and easily perform the tasks they need to. The collaboration features, and security options, mean content can be added safe in the knowledge only those with the right permissions are accessing it.
What employees think of intranet?
“When somebody tells me that answer is on the intranet my heart sinks. I know I’ll never find it”. Sounds familiar…huh? The Fact is that in some companies, the intranet is seen as the last resort. Usually, when you want to find something, you want to find it NOW. Most intranets have limited search functionality making it difficult and frustrating to locate what you need when you need it. If something that should take five minutes takes 30 minutes, don’t expect your employees to use it.
The simple lesson here is to keep your intranet system fresh and current. Add new content, update documents, share some emails to people promoting what it can do. In the longer term, consider adding new functionality, as the needs and requirements of the business change. Having a dedicated team will be icing on the cake.